Facebook Groups Unleashed
Facebook Groups
One of the easiest ways for your Facebook group to fail is for it to look overly empty. This is something that many brands fail at and it can immediately turn off many of their potential members. Imagine that you’ve been encouraged heavily by a brand to sign up to a Facebook group. Eventually, you relent and do so. And what do you find? Nothing! It’s a big empty group where no one really posts. Your post is in there and there is no answer. You notice there are only three members… So, what do you do? You leave! And not only have you now left the group, but your opinion of the brand has also probably gone down a notch. Seems the brand lacks the impact to build a big following!
Length 59 pages
Table of Contents
Introduction
Chapter 1: Why You Need a Facebook Group
Facebook Group Posts Versus Facebook Page Posts
“1000 True Fans” - Creating a Thriving Community Around Your Brand
Chapter 2: More Uses For a Facebook Group
Top Ways to Make Use of a Facebook Group for Business
Membership as a Reward
Customer Feedback/Market Research
Competitions and Promotions
Events
Special Offers
Topic Group
Advertising
Internal Uses.
Chapter 3: Creating Your Facebook Group, Step by Step
More On Setting Up
Chapter 4: Advanced Features, Tools, and Settings
Facebook Group Settings
Group Type
Location
Apps
Linked Pages
Color
Web Address
Membership Approval
Chat Creation Permissions.
Membership Pre Approvals
Posting Permissions.
Post Approval
Story Posting Permissions and Approval
Icon
Chapter 5: How To Grow Your Facebook Group
Start Small and Extremely Targeted
The Next Step: Discussing Your Group
Chapter 6: How To Combine a Facebook Page and Group
Linking Your Facebook Page and Group
Why Combine Both
Chapter 7: What to Post and How to Engage
Exclusive Content
Interesting Finds from the Web
Community Posts
Stories
Creating New Posts
Chapter 8: How To Manage Your Facebook Group and Maintain Regular Content
Moderation and Letting a Group Run Itself
Create Rules.
Set Moderators.
Automatically Flagged.
Conclusion